14th September 2022 – ParlayBay, the provider of innovative sports betting titles, has partnered with
leading Lithuanian operator 7bet, giving the company access to a range of innovative content.
Expanding the supplier’s growth since its impactful launch, ParlayBay will supply its entire games
portfolio to 7bet, including the pioneering STREAK, BOSS, GEKKO, CUT, GREYHOUND and RUSH titles.
Delivering a game-changing sports betting experience, ParlayBay’s smooth and eye-catching UI/UX-
focused design has been developed from the ground up to accentuate its user-first ethos.
PARLAYPOWERS, a unique set of promotion tools for player acquisition and retention, will also be
provided in early 2023, including feature freebets, earlybird bonuses andcash drops among its many
assets.
ParlayBay’s content delivers the rapid gameplay demanded by emerging demographics and
harmonises lightning-fast delivery with a host of entertaining features that guarantee an increase in
engagement.
With an aim to disrupt the existing sports-betting market, ParlayBay delivers ground-breaking
functionality options, such as a proprietary odds engine, multi-betting and real-time game stats. Each
has been allied with successful developments from in-game micro betting and accumulators.
The provider’s advanced product offering introduces a new iGaming vertical that welcomes all levels
of bettors, with a casino-inspired and social gaming experience that invites a wide demographic of
players.
Patrick Nordwall, CEO at ParlayBay, said: “We’re delighted to be continuing our growth across
regulated markets, this time in Lithuania, and we’ve secured an incredible partner in 7bet
“It’s essential to work with those who understand and have a significant insight into local markets
and with 7Bet we couldn’t be happier that we’ve achieved that. We’re looking forward to the impact
our game-changing products will have on sports betting in the country.”
7bet CEO, Justinas Sliazas, added: “We have continuously been at the forefront of providing players
in Lithuania with the latest and greatest in iGaming. We instantly felt that this partnership would
deliver a great addition to our games portfolio.
“ParlayBay’s unique and innovative approach to sports betting guarantees an increased gaming
experience which we are sure will please our players.”
***ENDS***