Mission and Vision
To transform the sports betting market by creating a game changing experience for the many players. To be the leading provider of sports betting games in the world.
ParlayBay is an iGaming startup focused on creating immersive sports betting experiences through innovative new betting games.
The driving force behind ParlayBay is a group of iGaming industry veterans whose collective experiences range from the development of groundbreaking iGaming products to the establishment of global distribution networks.
Mission and Vision
To transform the sports betting market by creating a game changing experience for the many players. To be the leading provider of sports betting games in the world.
ParlayBay is an iGaming startup focused on creating immersive sports betting experiences through innovative new betting games.
The driving force behind ParlayBay is a group of iGaming industry veterans whose collective experiences range from the development of groundbreaking iGaming products to the establishment of global distribution networks.

Senior Management

Patrick Nordwall
Founder and CEO
25 yrs Executive
Management & Start-up
Founder

Patrik Nelson
chief financial officer
25 yrs Investment Banking
TMT sector

Ludvig Olsson
Chief Technical officer
18 yrs IT Development &
Consulting

James McKenzie
PO MATH & MODELS
10 yrs Data Scientist &
Quantitative Analyst

Daniel Marshall
HEAD OF PRODUCT
12 yrs Sports Trading
& iGaming

Krzysztof Opalka
TECHNICAL ADVISOR
7 yrs iGaming
C-level positions
Senior Management

Patrick Nordwall
Founder and CEO
25 yrs Executive
Management & Start-up
Founder

Patrik Nelson
Chief financial officer
25 yrs Investment Banking
TMT sector

Ludvig Olsson
Chief technical officer
18 yrs IT Development &
Consulting

James McKenzie
PO MATH & MODELS
10 yrs Data Scientist &
Quantitative Analyst

Daniel Marshall
Head of product
12 yrs Sports Trading &
iGaming

Krzysztof Opalka
Technical Advisor
7 yrs iGaming
C-level positions
Chairman of the Board iGaming veteran with a distinguished track record from NetEnt and, most recently, as the founder of games developer
Yggdrasil Gaming.
Commercial Director at Black Cow Technology, co-founder of Pixiu Gaming and Director of Playzido.
CEO and founder of SBC and OddsLife.
Former head of commercial at Ash Gaming, Chief Commercial Officer at SG Digital and currently the owner of his own consultancy and advisory business.
Director of Square in the Air Communications, will be assisting the start-up as it seeks to deliver a game-changing experience for operators and their players.
Industry veterans
PARLAYBAY is an iGaming startup focused on creating immersive sports betting experiences through innovative new betting games.
The driving force behind PARLAYBAY is a group of iGaming industry veterans whose collective experiences range from the development of groundbreaking iGaming products to the establishment of global distribution networks.
Industry veterans
PARLAYBAY is an iGaming startup focused on creating immersive sports betting experiences through innovative new betting games.
The driving force behind PARLAYBAY is a group of iGaming industry veterans whose collective experiences range from the development of groundbreaking iGaming products to the establishment of global distribution networks.
Chairman of the Board iGaming veteran with a distinguished track record from NetEnt and, most recently, as the founder of games developer Yggdrasil Gaming.
Commercial Director at Black Cow Technology, co-founder of Pixiu Gaming and Director of Playzido.
CEO and founder of SBC and OddsLife.
Former head of commercial at Ash Gaming, Chief Commercial Officer at SG Digital and currently the owner of his own consultancy and advisory business.
Director of Square in the Air Communications, will be assisting the start-up as it seeks to deliver a game-changing experience for operators and their players.
Our approach

PRODUCT
Engage the player
ParlayBay provides Games running on most popular sports events e.g. Soccer, Ice Hockey, Basketball, Motor Racing and Tennis.

technology
Seamless
Each integration runs smoothly. We have detailed API documentation that will provide you with all the information you need to get ParlayBay up and running on your platform very quickly.
